How can small businesses work together with big clients and form powerful partnerships that make good things happen?
For our third season of Break Free B2B Marketing video interviews, we’re featuring conversations with leading B2B influencers, and examining the issues that each subject matter expert is influential about in their specialized industry.
2020 was a difficult year for business owners, and 2021 hasn’t quite been the return to normal many had envisioned. In 2020 profits were down, stress was up, and everyone was questioning how they were going to not only survive, but thrive, in the coming year.
These worries were more real for small business owners than anyone else. After all, when you own a small business, you’re not afforded the same protections or options that larger companies might have. You have to be smart, adaptable, and relentless in your pursuit of your goals.