TopRank Online Marketing

Lee Odden

Yahoo’s Terry Semel on Google, YouTube and MySpace

Posted by Lee Odden on Aug 14th, 2006 in Online Marketing, Search Industry News, Yahoo |

Fortune Magazine posted an interview with Yahoo CEO, Terry Semel today with questions about Yahoo’s mater plan, and Yahoo vs Google: “…just being really good at one thing may not be enough.”

It’s tempting for mainstream media to compare Yahoo and Google but I don’t think most people do. At least not head to head. When I want to search, I do think of Google first. But when I want to use maps, or web based email, or instant messaging I use Yahoo. I also use Flickr a lot, but I don’t necessarily associate it with the Yahoo brand. Yahoo is getting some traction with Answers, but it’s delay with Panama isn’t doing the stock any favors.
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  1. [...] Fortune Magazine’s Adam Lashinsky has an interview with Yahoo CEO Terry Semel where Mr. Semel discusses YouTube & MySpace, iTunes and Yahoo Search Marketing’s new Panama platform. Here are some highlights of the interview, which is a bit McNews but does bring up some interesting points (Thanks Lee): MySpace and YouTube have also built huge audiences in areas where Yahoo should have had a leg up. How did that happen? [...]

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