This morning the 8th social media breakfast meeting (started by Rick Mahn) was held at the Deluxe HQ here in the Twin Cities. In a very short time this meeting of a few social media enthusiasts at a coffee house has grown to over 125 people hosted by the likes of Best Buy and PartnerUp, a company acquired by Deluxe.
The main speaker at this morning’s event was David Meerman Scott, popular author of several books including, “New Rules of Marketing and PR” which I recently recommended to a crowd of about 400 at the PRSA International conference earlier this week. Graeme Thickins was able to convince Scott to stay an extra day for the smbmsp event from another speaking engagement, much to the benefit of the MSP social media crowd.
In the presentation, Scott offered a mix of insights, guidelines and social media examples, including some very entertaining videos, that represent the new rules of marketing online. The opportunity presented itself to take a moment and shoot a quick Q/A video on the topic of the need for marketers to become publishers:
After Scott spoke, Steve Nielsen from the event host, PartnerUp/Deluxe presented followed by Aki Spicer and Marty Wetherall from Fallon who presented a Twitter and SciFi’s Eureka case study. If you’re in the Midwest and interested in participating with the Social Media Breakfast and Social Media Club of Minneapolis, check out the network site.