About TopRank Online Marketing

TopRank Online Marketing is a digital marketing agency founded by Lee Odden and Susan Misukanis that helps companies increase sales, brand visibility online and develop better customer engagement. We specialize in content based customer acquisition and relationship programs that emphasize content marketing, social media marketing, influencer marketing. search engine optimization and email marketing.  Companies hire us for digital marketing strategy, consulting, training and implementation services.

Here are a few examples of how TopRank Online Marketing has helped companies succeed:

  • We’ve helped one of the largest computer manufacturers and IT services providers in the world manage their enterprise social media programs and helped launch a content portal that has had millions of visitors.
  • We’ve helped one of the top 3 social networks implement content marketing programs, one of which has generated millions in new revenue and a 21,000% ROI.
  • We’ve helped the largest content marketing conference in the world attract over 200,000 views of an eBook series we created to promote an event that generated tens of thousands of impressions, over 4,000 downloads, 1,000 inquiries, thousands of social shares and increased event registrations.
  • We’ve helped a B2C fabric retailer increase web site traffic through search engine optimization by over 200% with 80% of coming from search engines.
  • We’ve helped a start-up B2B software company grow to over 1,200 customers in just over 3 1/2 years through content SEO and blog marketing.
  • We’ve helped an online games retailer increase web site traffic to over 300,000 visitors per month through social media marketing and search engine optimization.
  • We helped create a new social community for a Fortune 500 consumer and B2B technology company well known for pioneering brand social media best practices, that exceeded all participation and traffic goals within 6 months.
  • We’ve helped a B2B service company achieve an increase of organic search traffic of over 400% through SEO audits, on-page and content management system optimization.

About Online Marketing Blog:

Started in December 2003 by Lee Odden, TopRank’s Online Marketing Blog has provided insights, resources and commentary on a range of digital marketing and public relations topics including:

  • Integrated & digital marketing strategy
  • Social media marketing
  • Content marketing
  • Influencer marketing
  • Search engine marketing and optimization
  • Business blogging and marketing
  • Online public relations

TopRank’s Online Marketing Blog has been recognized and we’re proud of it! Read what these influential marketers have to say about our blog.

Additional TopRank Marketing Recognition:

  • Ranked #1 Content Marketing Blog by Junta42 – 2011
  • Ranked #2 Social Media Blog by Social Media Examiner – 2011
  • TopRank Blog a top 20 Business Blog & #1 Small Business Blog on Technorati
  • TopRankBlog a top Marketing Blog on Advertising Age Power150
  • Top 100 Advertising, Marketing, Media & PR Blogs
  • Top 30 Social Media Index
  • Top 10 on Top 150 Social Media Blogs
  • TopRank Included in Onalytica list of most influential PR Blogs
  • TopRank Named on of the Best Search Marketing Blogs – Larry Chase’s Web Digest for Marketers
  • Daily Blog Tips Top 25 SEO Blogs
  • Self Made Minds Top 100 – Blogs with the most RSS Subscribers
  • Ranked in the top 50 most “favorited” blogs out of 133 million tracked on Technorati
  • Nominated two years in a row for the Marketing Sherpa best blog about online marketing award

Online Marketing Blog Contributors:

  • Ashley Zeckman – Director of Agency Marketing
  • Ben Brausen – Social Media Lead
  • Lee Odden – CEO
  • Jolina Pettice – Vice President
  • Brooke Furry – Account Manager
  • Alexis Hall – Director of Client Accounts
  • Evan Prokop – Digital Marketing Manager
  • Nick Ehrenberg – Account Manager
  • Emily Bacheller – Social Media Lead
  • Josh Nite – Content Marketing Lead

TopRank Marketing Media Coverage:

  • New York Times
  • Wall Street Journal
  • Economist
  • Forbes
  • Fortune Small Business
  • Entrepreneur Magazine
  • DM News
  • Target Marketing Magazine
  • BtoB Magazine
  • US News & World Report
  • Minneapolis Star Tribune
  • St. Paul Pioneer Press
  • Upsize Minnesota
  • Minnesota Business
  • Minneapolis St. Paul Business Journal

TopRank Marketing Organizations and Affiliations:

  • BMA (Business Marketing Association)
  • Search Engine Strategies (Past Board of Advisors)
  • PRSA (Technology Section) Also Minnesota PRSA
  • DMA (Past Chairperson of Social Media Council, Board of Advisors for SEM Council)
  • MIMA (Past Board member)
  • Web Analytics Association

TopRank Marketing contributes periodically to leading industry blogs and news sites including:

  • ClickZ – Social Media Smarts
  • MarketingProfs
  • Content Marketing Institute
  • PRSA ComPrehension
  • AllBusiness.com – Search Engine Smarts
  • Media Relations Blog
  • Business Blog Consulting
  • MediaPost Search Insider
  • Chief Marketer
  • iMediaConnection
  • DM News
  • Target Marketing
  • Mashable

TopRank Marketing speaking experience on integrated content, search, social media marketing and digital PR at industry conferences and events:

  • PRSA International Conference 2007, 2008, 2009, 2010, 2011, 2012. 2013, 2014, 2015
  • Content Marketing World 2011, 2012, 2013, 2014, 2015
  • Social Media Marketing World 2013, 2014, 2015
  • B2B Content2Conversion Conference 2013, 2014, 2015
  • MarketingProfs B2B Forum 2013, 2014, 2015
  • Minnesota Interactive Marketing Association 2005, 2009, 2010, 2012, 2013
  • Minnesota Blogger Conference 2012, 2013, 2014, 2015
  • INBOUND 2015
  • Social Media Breakfast Minneapolis St. Paul 2013, 2014, 2015
  • Salt Lake City SEM (keynote) 2015
  • Congresso Internacional De Relaciones Publicas (Keynote, Mexico City) 2015
  • Copyblogger Authority 2014
  • Blog World Expo (New Media Expo) 2008, 2010. 2011, 2012 (Keynote), 2013, 2014
  • Business Marketing Association Minnesota 2010, 2015
  • Business Marketing Association Colorado 2015
  • Social Brand Forum 2013
  • Communicators Conference, Portland (keynote) 2013
  • WVU INTEGRATE 2014
  • ICEEFest (Bucharest, Romania) 2014
  • OMWeek (Madrid, Spain) 2013
  • ClickZ Live 2014 (New York, San Francisco)
  • Search Engine Strategies (2006-2013: New York, Chicago, San Francisco, London, Toronto, Hong Kong)
  • Fusion Marketing Antwerp, Belgium (Keynote, workshop) 2012, 2014
  • Dell SMaC Unconference 2013
  • Vocus User Conference 2013
  • Marketo User Conference 2013, 2014
  • Goodwill Industries Conference 2014
  • ionSearch (Keynote – Leeds, UK) 2012
  • MnSearch Summit (Keynote) 2014
  • Minnesota AMA 2012
  • Social Media Club Chicago 2012
  • Social Media Club Minneapolis 2012
  • Social Media Rockstar Event 2013, 2014
  • Social Media Success Summit 2013, 2014
  • Social Media Conference (Moscow, Russia) 2013
  • Intel Social Media Conference 2011
  • ad:tech San Francisco 2011
  • ad:tech New York 2011 (Programmed Search Marketing Track)
  • TECHmunch Austin 2011
  • Search Congress Barcelona Spain 2011, 2012
  • Social Media Junction Auckland NZ, (Keynote & workshop 2010)
  • Search Exchange (Keynote 2010)
  • Online Marketing Summit 2009, (Minneapolis Keynote 2010), 2011, 2012
  • Affiliate Summit West 2009
  • PRSA Digital Impact 2010, 2012, 2013
  • PRSA Minnesota 2009, 2010, 2011
  • B2B Search Strategy Summit 2010
  • MarketingProfs B2B Summit 2010, 2012, 2013
  • OMMA Global 2009
  • MediaPost’s Search Insider Summit 2007, 2008, 2009
  • Media Relations Summit 2007, 2008
  • High Rankings Search Marketing Seminar 2007
  • Search Engine Room (Sydney, Australia 2009)
  • DMA Conference 2006, 2007, 2008, 2009
  • WebmasterWorld Pubcon 2006, 2007, 2008, 2009, 2010
  • DM Days 2006, 2007
  • Bulldog Reporter PR University 2008
  • eComXpo 2008
  • ACCM – Catalog Conference 2007
  • Minnesota IABC 2010
  • DPAC 2009

TopRank is also available to speak or provide training to your organization on topics related to search marketing, content marketing, social media marketing, influencer marketing and digital PR. Please inquire here.

Interested in engaging TopRank Online Marketing to market and promte your conference? Check out our conference marketing solutions.

If you’re looking for the next level of online marketing, we would love to learn more about your internet marketing objectives. Call us at 1-877-872-6628.