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5 SEO Bloggers in the Sun at SES San Jose

TopRank Online Marketing on Jul 18th, 2008     Marketing PR Conferences, Online Marketing, Search Engine Strategies

Minnesota to California

You’ve probably picked up that this week is about SES San Jose from Dana and Ashley’s “15 Things Not to Miss at SES San Jose” followed by Jessica’s “Do You Know the Way to San Jose” post.  I am also headed out to sunny California next month. There’s plenty to take in on a trip to the Golden State including the beautiful weather, celebrities, good wine, and, of course the Search Engine Strategies Conference.

Here are a few of the sessions I’m planning on covering:

More Customers, Fewer Costs – Why Marketing to the ‘Long Tail’ Makes Sense
Who doesn’t want more customers and fewer costs? Isn’t that a business’ dream? This session will be interesting as there have been recent stories on how the long tail is not as effective as we once thought. I still believe in the long tail though.

TopRank Online Marketing

15 Things Not to Miss at SES San Jose 2008

TopRank Online Marketing on Jul 15th, 2008     Online Marketing, Search Engine Strategies, SEO

SES San Jose or Bust

TopRank is sending five team members to the SES San Jose Conference August 18th-22nd, an event we’re sincerely looking forward to, especially with 80% of the sessions new to SES.  Since this will be my first time attending the SES conference in San Jose, I am excited about all of the new sessions we will be attending.

My team mate Dana Larson has been to multiple search marketing conferences over the past year and is eager to discover what is new and different at next month’s event. Together, the two of us would like to share our “Top 15 Things Not to Miss at SES San Jose 2008″:

1. Your flight there. Ha!

Lee Odden

TopRank Tips: Conference Live Blogging

Lee Odden on Dec 25th, 2007     Blogging

conference-blogging1.jpg

Anyone that reads Online Marketing Blog from time to time knows we do a bit of conference blogging. In fact, during 2007 OMB covered 14 conferences involving nearly 100 blog posts, over 1500 photos and 20 videos. Besides the conference sessions and after hours coverage, we also typically conduct interviews before the events, as well as video interviews during conferences.

The efforts of the TopRank blogging team have enabled Online Marketing Blog to become the first blog to secure an official media sponsorship for just about all major search marketing conferences including: Search Engine Strategies, Search Marketing Expo, WebmasterWorld Pubcon, MediaPost Search Insider Summit and eMetrics Summit. OMB is also ranked by Advertising Age as one of the top marketing blogs on the web.

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