TopRank Online Marketing

Lee Odden

Google Hell, Digg Revolt & Perfect Storm

Posted by Lee Odden on May 3rd in Google, Online Marketing, Search Industry News |

A few quick links of worthy happenings in the industry:

More MSM foolishness and incomplete reporting at Forbes, “Condemned to Google Hell“. Yeah, that’s right. On this one I am drinking the Google kool aid.

Over at Search Engine Watch, Greg Jarboe reports on a recent Hitwise report about emerging trends with online news in a SearchDay article, “A Perfect Storm Hitting News and Media“. The affect of video on news, Topix and local news as well as the non-effect of sites like Digg on news are revealed. Interestingly, a recent study by the Newspaper Association of America reported that the average daily circulation of 745 newspapers reporting data fell 2.1% for the six months ended March 31, compared with the year-earlier period. There are huge marketing opportunities with online news folks.

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Lee Odden

Google Alerts on Blogs

Posted by Lee Odden on Oct 26th in Blogging News, Google, Online Marketing |

Recently Google added links to blog search in Google News and now Google Alerts has been updated to include blogs. The Google Alert options now include:  News, Web, Blogs, Groups or Comprehensive. Time intervals of notification are: as it happens, once a day or once a week.

Google Alerts are very useful to see who is writing about you or your cliens. It’s also use for identifying when optimized press releases or articles are getting indexed.

It’s good to see blogs getting more play in the mix of Google search functions. What’s next?

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