Our third set of internet marketing conference tips come on day one of the Search Engine Strategies conference in San Jose and are appropriately from Kevin M. Ryan, Vice President, Global Content Director, Search Engine Strategies and Search Engine Watch.
Kevin Ryan has been involved with numerous conferences over the years working for various interactive and internet marketing agencies before starting his own and now as head of the SES conferences in the U.S. and abroad for Incisive Media.
1. Events are a great place to meet with clients, vendors and potential partners.
a. If you have a relationship with who you’re meeting with, begin scheduling meetings about a month prior to the event. Less time than that and your choices will be limited. More time than that, and they are going to forget you.