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Thomas McMahon

Some SES Chicago Swag

Posted by Thomas McMahon on Dec 7th, 2006 in Marketing PR Conferences, Online Marketing, Search Engine Strategies |

Checking out the expo hall, there are always a few great deals and lots of free iPods to sign up for. I skipped most of the iPods this year as I was a afraid of all the follow-up emails and/or sales calls.

However, here is some good swag that I did pick up.

SES Chicago Swag
Click the image for layover descriptions.

  • Google color changing orb.
  • Unica Keychane game.
  • Lycos fish stress ball & document clip.
  • Netconcepts climbing hook and compass.
  • Yellowpages highlighter with built in Post-It flags
  • Network Solutions multi-color lightup pen.
Thomas McMahon

Session - Vendor Spotlight

Posted by Thomas McMahon on Dec 4th, 2006 in AdWords, Contextual Advertising, Google, Online Marketing, Search Engine Strategies, Yahoo |

The vendor spotlight session covered alternatives or additives to going with PPC campaigns from companies like Google and Yahoo. They discussed how pay per call was more effective and available in more areas like TV and print than pay per click was. It also doesn’t suffer click fraud and clients like it more as it’s closer to a sale.


SES San Jose 2008

SEMPO Institute

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