In the United States Independence Day has become a day free of work where individuals can spend time with their families and friends setting off fireworks, eating, drinking, and being merry. July 4th is indeed a day for celebration, but also a day for reflection.
In 1776 the 13 American colonies were facing a series of challenges. They believed that they were being treated unfairly and were forced to live under a set of antiquated rules and regulations, many of which denied them basic human rights.
Forward thinking marketers and sales representatives are facing a less extreme but relatable set of challenges today.
- Employees may feel that their voices are not being heard
- Teams are working under a set of processes that are no longer effective