Being the good content marketers that we are, you may have noticed that TopRank Marketing has recently been publishing a monthly Online Marketing Newsletter called “Tips from the Top”. While we haven’t done a lot to promote, thousands of subscribers have joined in a pretty short period of time.
I’ve started newsletters several times in the 10 or so years we’ve had this agency but it’s the most recent effort that has really resonated with readers. We’re learning as we go and fine tuning to make it better.
The editorial mix is currently a collection of:
- Industry News to Know – This usually follows a theme and for October, it’s “Social Commerce”.
- Digital Marketing Tips – A collection of timely “how to” articles from across the web.