Do you customize the URLs (aka permalinks) on your blog posts? Chances are, you don’t. It’s not something a lot of users think about and it doesn’t need to happen, but it should.
The length of your URLs matters. Maybe not on a large-scale, but it does matter.
By default, WordPress takes your post title, converts it to lower case and replaces the spaces with dashes.
The downside comes when you have a long post title and you end up with something like this: http://www.toprankblog.com/1043/automatically-translate-your-blog-content-to-other-languages-to-appeal-to-a-larger-audience/
That’s a bit long isn’t it?
Instead, it’d look a lot nicer if it were shortened to something like: http://www.toprankblog.com/1043/translate/