PUSH

Interview: Cecily Sommers on PUSH 2008 The Fertile Delta

Push 2008

Innovation, creative problem solving and passionate interest in the subject matter are a big part of successful internet and social marketing – the topics of prime interest to readers of Online Marketing Blog. Those same characteristics apply to organizations and individuals working to make strategic business and marketing changes for the future.

In particular, these values are reflected in the upcoming PUSH 2008 conference in Minneapolis June 15-17. In the very busy run up to the conference, PUSH founder Cecily Sommers took the time to answer a few questions about PUSH and The Fertile Delta event.

Cecily Sommers

How Many Conferences Can You Attend in 30 Days?

Audience

Conferences are a big part of TopRank’s marketing and content promotion strategy and it looks like a busy summer is ahead of us. Numerous events are coming up quickly – enough to make your head spin. Here is a summary of our involvement with PRSA, DMA, PUSH, SIS, SES and SMX events over the next 30 days:

05/14/08 – MIMA: Duality Reality – Who Controls Social Media in the Enterprise?
The local interactive marketing association along with inspiration and motivation from Doug Pollei, there will be a very interesting panel of in-house Interactives discussing how large companies (General Mills, Best Buy, Target, Fingerhut and OptumHealth) are adopting and measuring social media programs. If you’re in the Twin Cities this week and involved with social marketing now or in the future, this is a MUST ATTEND event.