TopRank Online Marketing

Lee Odden

Search Engine Weather Reports

Lee Odden on Oct 14th, 2006     Google, Marketing Industry News, Online Marketing, Yahoo

gyweather.jpg
Yahoo gives a new weather report that they rolled out a search index update but not any more detail than that.

There’s a particular phrase that’s very competitive on Yahoo that I spot check every time an update is announced (286,000,000 search results) and we have 2 of our sites in the top ten for the phrase. With this most recent Yahoo update, we dropped from #1 to #3 and the second listing moved up to #5 which is fine, but Yahoo is completely ignoring our 301 redirects and showing the wrong domain names.

Matt Cutts from Google gave his own weather report as well talking about better handling of supplemental results, related sites, a pagerank export and the insight that there probably won’t be too many huge changes with webspam ranking, but in true Matt-style, he leaves the door open a bit.

Lee Odden

Yahoo Webzari and Weather Report

Lee Odden on Jul 31st, 2006     Marketing Industry News, Online Marketing, Yahoo

Some interesting info from Yahoo recently including an updated “Weather Report” announcing that a new and improved (Slurp) is in action. So now Yahoo has a new look and feel and a new and improved spider. I don’t use Yahoo much more than I used to, maybe a little more. Old habits are hard to break. I was checking my Yahoo account and see that I’m coming up on my 10 year anniversary. Long live Yahoo.
Yahoo Search Blog posted about a modification of the very useful Yahoo Site Explorer tool that Yahoo Korea put out called Webzari, a visual representation of your link neighborhood. It’s only in Korean now, but hopefully Yahoo will publish versions in other languages or at least English.¬† Here’s the Online Marketing Blog link universe. (via Barry)
You know what they say about a picture being worth a thousand words, right? Personally, I like graphic representations like Webzari. Some other cool visual search tools you might like include: The Google related tool over at Touchgraph, that slick new tool at Digg labs called Swarm or trusty visual search engine Kartoo.

To optimize your online marketing performance, contact us at TopRank | ©2014 TopRank® Online Marketing | Top