Lee Odden

BIGLIST Update: SEM Blog Reviews Snarky Edition 020410

Lee Odden     BIGLIST Marketing Blogs


Welcome to the newest  BIGLIST review of Search Marketing Blogs. We have a little bit of everything today ranging from Chinese focused PPC to the World’s Greatest SEO to a steaming pile of SEO Bull$#*t. Enjoy!

If you think your blog deserves to be included, then write a compelling and maybe humorous comment below. We’ll almost certainly ignore it but you never know. 🙂

The SEO blog design recognition for this week’s BIGLIST update goes to a newer blog from an experienced search marketer:  SEO Mofo. I like the clean, yet colorful (and irreverent) design of this blog by Darren Slatten, self proclaimed “world’s greatest SEO”.  Darren has a sense of humor, SEO and blog smarts and according to his bio, no social life.  That should mean some entertaining and useful blog posts – at least from what I’ve seen so far.

Gordon Choi’s PPC Blog – If you need to know about Google AdWords, Baidu or any Chinese internet marketing and PPC topics, this is the blog to read (in English). Gordon’s been blogging since 2006 and has covered a variety of SEO and SEM topics and has assembled his own list of SEM Blogs.

Efficient Frontier Insights -For a large agency that has been providing SEM services since 2002 to have a blog less than a year old in 2010 might seem off, but as the name implies, you’ll find plenty of insights and best practices  on search marketing here with posts written by a mix of agency staff.

ClickRain Blog – Based in Sioux Falls, Paul Ten Haken blogs about his agency, online marketing tips/how to’s and personal observations. There isn’t a slant towards SEO tactics dujour or limited to agency chest beating, you get a mix of everything which is good for an agency blog.

Sixth Man Marketing Blog –  Working out of Spokane, Ed Reese blogs on a variety of search marketing topics, industry/events and about his own consulting experiences. But his focus is mostly on local search.

SEO Bull$#*t – Catches your attention doesn’t it?  If you’re not really into SEO, sarcastic humor or expletives, then this blog isn’t for you. Expect an ongoing rant about SEO topics from SEO smarties like theGypsy and Sebastian as well as a promise to “tread the fine line between personal expression and just being a %&#$  [email protected]*&#%”.

Certainly it should go without saying that blogs that are recognized on the BIGLIST should share the good news. This is the social web after all, so get your BIGLIST badge here and shine it up.

PoorSo SoOKGoodAwesome (2 votes, average: 4.50 out of 5)

Lee Odden About Lee Odden

@LeeOdden is the CEO of TopRank Marketing and editor of Online Marketing Blog. Cited for his expertise by The Economist, Forbes and the Wall Street Journal, he's the author of the book Optimize and presents internationally on B2B marketing topics including content, search, social media and influencer marketing. When not at conferences, consulting, or working with his talented team, he's likely running, traveling or cooking up something new.


  1. lol… thanks Lee. Actually, Darren (SEO mofo) is going to kick our collective…oh right, can't say that here. hehe. Well, let's say he is stepping it up a level and making a video for the SEOBS blog. It started as a little Twitter banter between Seb, Darren and myself, about a place we could just let loose. So we put it together on a whim last week. How long it will last? Dunno…but it's nice to get away from my day-blog and express a few things. I also do hope it spurns some conversations. If the first 3 posts are any indication, it will accomplish that as well.

    We'll see how it works out… SEOBS : SEO Group Therapy for all!

    • I am a fan of “tell it like it is” and expletives are fine, just not here 🙂 Hopefully some of our readers will visit and spread the word.

  2. To be clear…I'm stepping up the *technological capabilities* of SEOBS. As far as maturity goes…I'm taking a giant leap backwards. 😉

  3. Avatar paultenhaken says

    Thanks for the include in the BIGLIST, Lee! Click Rain is a big fan of Top Rank and appreciates the honor. Cheers!

  4. Just stumbled across your blog, wish I'd seen it sooner, very impressed with the fantastic content.

  5. As a fellow Sioux Fallsian, it's nice to see the ClickRain crew get some props. Good work to everyone on this list and keep up the good work, ladies and gentlemen.

  6. Very great place.
    The info here is genuinely useful.
    I will invite my friends.

  7. Very great place.
    The info here is genuinely useful.
    I will invite my friends.