Lee Odden

What Are the Best UK Online Marketing Blogs?

UK Online Marketing Blogs

Photo from my trip to Tower of London

2/8/11 5pm CST: The Poll is now closed. Vote logs will be reviewed & if necessary adjustments will be made.  The final rating of the top 5 blogs will be based on:  A review of content, post quality & quantity, Links, PR & PostRank. A review of the top 5 and “lessons learned” will be posted on Monday 2/14.  Thank you for participating.

A while back I created a list of SEO blogs and continued to review and add a handful of blogs every week for about 2 years. I use “SEO” somewhat loosely, since most search marketers are adept at a variety of online marketing tactics including social, PPC, email and content.

With a trip to London coming up soon and plenty of great online marketing advice being published by UK internet marketing bloggers, what better time than now to offer a BIGLIST update focused on UK marketing blogs?

To make it interesting, I’ve compiled an initial list of 35 internet marketing blogs for you to choose from. There are links to all at the bottom of the post. Now vote!

Pick up to 5 of your favorite UK Internet Marketing blogs:

  • Vertical Leap (18%, 625 Votes)
  • SEO Wizz (10%, 355 Votes)
  • Econsultancy blog (8%, 281 Votes)
  • SEO Chicks (6%, 209 Votes)
  • Hobo SEO Tips (6%, 208 Votes)
  • David Naylor (5%, 183 Votes)
  • State of Search (5%, 161 Votes)
  • Chris Garrett (4%, 129 Votes)
  • SEOgadget (3%, 104 Votes)
  • Malcolm Coles (3%, 102 Votes)
  • We Are Social (3%, 96 Votes)
  • Distilled (3%, 95 Votes)
  • freshegg blog (3%, 92 Votes)
  • Apple Pie & Custard (3%, 91 Votes)
  • BlogStorm (2%, 85 Votes)
  • Epiphany Solutions Blog (2%, 72 Votes)
  • Latitude Blog (1%, 51 Votes)
  • Holistic Search Marketing (1%, 50 Votes)
  • SEOptimise Blog (1%, 50 Votes)
  • iCrossing UK (1%, 47 Votes)
  • Dixon Jones (1%, 41 Votes)
  • Smart Insights Digital Marketing (1%, 38 Votes)
  • The Wall (1%, 36 Votes)
  • Tim Nash (1%, 33 Votes)
  • Tamar Blog (1%, 28 Votes)
  • Blending the Mix (1%, 25 Votes)
  • Froggblog (1%, 25 Votes)
  • FreshNetworks Blog (1%, 21 Votes)
  • Digitales (0%, 17 Votes)
  • Receptional Blogs (0%, 16 Votes)
  • Murray Newlands (0%, 12 Votes)
  • Clicky Media (0%, 12 Votes)
  • SEOUnique Blog (0%, 11 Votes)
  • Return On Digital Marketing Blog (0%, 10 Votes)
  • Liberate Media Blog (0%, 7 Votes)

Total Voters: 3,027

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Winners might get some kind of cool TopRank shwag or other prize (I’m still deciding) but will definitely see a well written review with links for each of 5 the winners.

I decided to use 5 simple criteria for selection with this initial list of 35:

  1. Eyeball review of the blog for intended audience and topics covered
  2. If available, subscriber counts
  3. PageRank of the home page
  4. Most recent post date
  5. PostRank score

BIGLIST Search Marketing Blogs

Be sure to check out the 35 UK Online Marketing & SEO blogs using the links below, but not before you’ve had a chance to pick your five favorites in the poll above.

There are others as well, and the entire group is in the queue for review to be included in our BIGLIST of SEM blogs.

Voting is open until Feb 8, end of day (-6 GMT).   I’ll be announcing the top 5 winners at SES London as I moderate the SEO Through Blogs & Feeds session. There will also be a review of each winning blog posted here as well.

Thanks to:  @kevgibbo@AllisterF@DavidTutin and @peteyoung for suggestions that contributed to this list.

PoorSo SoOKGoodAwesome (2 votes, average: 4.50 out of 5)

Lee Odden About Lee Odden

@LeeOdden is the CEO of TopRank Marketing and editor of Online Marketing Blog. Cited for his expertise by The Economist, Forbes and the Wall Street Journal, he's the author of the book Optimize and presents internationally on B2B marketing topics including content, search, social media and influencer marketing. When not at conferences, consulting, or working with his talented team, he's likely running, traveling or cooking up something new.


  1. hey Lee… this is really good post…. now people can open their minds and can vote for their favorite blogs.. and even can learn about new ones…. awesome!!!

  2. I’d add http://www.wearemba.com to the list, but I’m a little biased!

  3. What!?!? no http://www.dantheseo.com 😛 It’s far from the quality of the blogs on this list, maybe next year!
    Good luck to all who have their blog in this list, I read most of them daily and they deserve to be included for the quality and frequency of the posts.

  4. Can’t wait to check out the results! http://www.mailblaze.com

  5. Hobo gets my vote. Hopefully if you do something similar next year, my own blog http://www.searchblogger.co.uk might make the list!

  6. Chris Garrett is one of my personal favorites because this man really knows his stuff

  7. Hands down Apple Pie & Custard gets my vote!

  8. Another one we missed: http://www.themediaflow.com/blog/

    What the heck are the SEO Chicks doing? 120 votes in 3 minutes!

  9. I voted for Sean of Hobo and Tim of SEOWizz – two people who always give value.

    Now I have to check out this long list!

  10. With time to waste, I checked on the first 12 in this list. True enough, they live up to being the best! So now I’d like to get back to the rest! This is a rather long list, would do with just 15 or 20. But really, I’m learning a lot! So here, goes… on to the 13th up to the 35th! Thanks, Lee! You saved me the time searching for the best myself. LOL! Lazy me!

  11. What about http://www.designbysoap.co.uk/blog …. worth a mention! Great list though. Already spotted a few of my own posts on one or two of those blogs : )

  12. Dont forget to pop up North When you are in the UK. SOme of the more inspirational digital agencies are based up there. And there’s also SASCon coming up in May. Possibly the sexiest Search Analytics and Social conference in the world. Maybe. http://www.sascon.co.uk/

  13. I voted SEOptimise. But there is very stiff competition. Thanks for the list.

  14. meh – all your seo blogs are belonging to me seo.alltop.com lolz

  15. it’s like a real tough competition among bloggers… 🙂 we are waiting for results..

  16. Good lord – what a choice! Well done in bringing some of the finest and brightest minds in digital marketing together in one place.

    Tough call to judge. Good luck!

  17. Thanks for including us on the list, Lee – we’re in great company.

  18. Another very good UK SEO blog is http://www.seogeneration.co.uk/

  19. Loved the post – vote logged for seowizz over blogstorm any day…

    All in all – i would say this is the best – http://blueclaw.co.uk/seo-blog/

    Holistic Search is tip top…. a great read and a great list thanks for the read!


  20. Avatar Peter Handley says

    Really happy to see my company, Vertical Leap in here, along with loads of other great sources that I regularly read!

    Even better, is that there are plenty here that we havent come across. Thanks to everyone who voted for us so far! 😀

    • Thanks for posting great info on your company blog. One of the great things about lists is that they often expose resources not otherwise familiar. We hope to spread the good word about the blogs on this list and hopefully increase awareness and subscribers for them.

  21. I’ve moved the end of voting date from 2/15 to 2/8. We’re getting more than enough votes to identify the top 5 and extending the voting for a full 2 1/2 weeks won’t add many more than we already have.

    If there are any disagreements with that change, please email me lee at toprank dot org Thanks for participating!

  22. Avatar Lisa | SEO Brisbane says

    Wow, I didn’t realise there were so many great SEO blogs out there! I have only been reading a handful of these but I am off to investigate and bookmark 🙂 I know where the rest of my day just went!

  23. Great to SEO wizz at the top, Tim is definitely an up and coming SEO in the UK and deserves more recognition 🙂

  24. Avatar Kieran Flanagan says

    Good to see Tim doing well, great info over there. I never look at the location of the blogs I read, so just noticing a lot of them are not in the UK. Good list. Looking forward to the international versions so we can have an Irish version 😉

    • Which are not in the UK? I suppose it could have been the best Online Marketing Blogs of the British Isles or Western Europe, EU maybe?

      • Ah, my proper disquis account never seems to work. Sorry, I didn’t mean blogs from your list. I meant blogs I read. When I read your list I was going to suggest that a couple that weren’t there, but they are not UK based. I never realised that until I checked the location of them.

  25. I wonder if the people “inspiring votes” realize we have logs for everything? Sheesh. There will be a top vote getters list as promised. But also my own top 5 as well based on: content, links, social engagement, usability, PR and possibly subscriber data. Then votes will be factored.

    • I’m glad you brought this up Lee, instead of just ignoring it.

      However, reverting back to subscribers & links etc…. Just means the older blogs will win, even though they haven’t given your poll a second glance if one at all.

      Those sortof rules just make it harder for new ‘talent’ to gain any popularity, however I do agree vote buyers need to lose out, mentioning no names cough ‘VL’ cough. Why not do a second ranking for UK only votes? This seems fairer to me as you can guarantee the paid voters won’t be from the uk .

      • This poll has been a learning experience and I’ll definitely never use WP Polls again.

        As it’s been pointed out to me, there are a number of ways to get around it’s effort to ensure unique votes. The poll will close tomorrow but I may not announce until later this week so I have a chance to sort it out in a way that acknowledges great content and marketing vs. something else.

      • John, I don’t think it’s really warranted to point out any of the top vote getters in any way than kudos for getting a ton of votes at this point.

        We’ll review the poll logs against server logs in case any major discrepancies are evident. But overall, there’s just a lot of promotion/marketing going on.

      • John – not sure what you are implying with your ‘VL’ cough comment but I can assure you that the Vertical Leap votes have been cast by real people using the simple power of word of mouth (asking our subscribers and clients to vote for a resource that has been around for six years or so and we hope provides useful information). The opportunity to raise the awareness of our blog is too much of a great opportunity to pass up. If you have any doubts or questions, you are free to contact me to discuss directly.

        Lee – it was nice speaking with you. Thanks for putting together this great resource.

        • Apologies, the comment was flippant, it just so happened you guys went up by 30 or so in the space of a few minutes. Very sorry as Lee says kudos.

          • This poll has attracted more votes than any we’ve ever done by three times, so there’s a lot of attention being paid. Your follow up comment is appreciated.

        • Given the attention this poll has received, I’m actually surprised at how tame the comments have been overall. At the same time, a lot of the companies and individuals on the list have put themselves out there to attract support and I can understand the importance the need for clarification. Thanks for doing so Matt and good luck with the poll.

  26. My vote goes to, the excellent, Hobo SEO Tips, pride of Scotland! But an honourable mention to the unlisted “Online Marketing: An Article a Day” by my colleague Chris Rand of BMON, which addresses the unloved area of educating marketing managers at industrial companies, probably the most conservative sector around. To have built up a UK subscriber base of over 1000 in a sector where most companies are just getting to grips with email is quite some achievement. http://www.bmon.co.uk

  27. Avatar Peter Young says

    THanks for the mention Lee

    I feel your pain with regards to WP-Polls.I had a similar issue recently with regards to a Top UK SEO’s poll I ran on Holistic Search. Again its those UK ‘SEOs again so must be something in the water

    • Cheers Peter – we’ll get it sorted. I have an approach for filtering but I might ping you to see how / if you did the same to normalize or “scrub” votes.

  28. Avatar Beginnersguidetosocial says

    My vote goes to Apple Pie and Custard!

  29. There is a great list of SEO blogs/sites here however I have been reading SEOWizz the longest and feel that the content is all killer, no filler.

  30. For my money it has to be Econsultancy, purely for the quality and consistency of their posts (if not for the fact that they are probably one of the most ‘referenced’ marketing blogs in the UK). But it’s a great list and has certainly opened my eyes to a few that will shortly be making it onto my RSS feed.

    A little surprised Vertical Leap have gotten the jump on other agencies like Distilled, Freshegg or iCrossing, but well done to them – certainly not undeserved. Looking forward to seeing the final results.

  31. Hi Lee

    I have been reading your blog for a bit and am enjoying your posts. Keep up the good work. I often recommend it to other people for the common sense advice without any BS that you give. One of my favourite blogs in addition to the ones here (must admit some are now and some I am familiar with Ireland is the one by PrimaryPosition (http://primaryposition.blogspot.com)

    He has been blogging for some time and his posts are part of my RSS feed (as is yours) – Must add the ones that I have missed above that you have identified.

    Sigh more online reading 🙂

    Again keep up the good work.

    • Thank you for the suggestion Kieran. My hope is to create more awareness for theses fine blogs, send them some traffic and maybe someone in the region will take it a step further and make something even better with this list 🙂

  32. 13,000 subscribers and I still can’t get included? Ouch

  33. I hope you will show the UK blogging community proper respect by filtering out the spammers who’ve obviously polluted this poll.

    • I spoke to Lee about this today. Up until 3:30pm GMT our (Vertical Leap) votes were 100% authentic. We asked our readers (clients, subscribers) to vote – we had a great response. Then suddenly, someone – not from our organisation – spammed the results giving an additional 200+ in two hours. We have no problem with anything after 3:30pm today to not count towards our tally – it is a shame that someone had to ruin this (pretty childish really).

    • There are some interesting claims made considering no one but our staff has access to the poll logs or web analytics. We’ll rank the top 5 as promised but it will be based on more than just votes from the poll.

  34. Hey Lee Odden,

    I like what you said about that I use “SEO” somewhat loosely, since most search marketers are adept at a variety of online marketing tactics including social, PPC, email and content. good job done by you.