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36 Content Marketers Who Rock – Content Marketing World eBook #CMWorld

Lee Odden
Lee Odden
Content Marketing, Marketing PR Conferences
Content Marketing Rocks eBook

Content Marketing Rocks!

In just a few weeks one of the hottest conferences in the digital marketing industry will be coming to the hometown of the Rock and Roll Hall of Fame. What better theme than Rock and Roll?

Music is powerful because it motivates us to imagine, to feel, to get up and move. There’s a harmonious parallel between music that inspires action and effective content marketing.

In order to extend that connection, TopRank® Online Marketing has partnered with Content Marketing Institute and the Content Marketing World conference to create a whole “songbook” of practical content marketing advice.  With plenty of rock and roll metaphors included, this eBook offers chart topping content marketing tips from major BtoC and BtoB brands presenting at #CMWorld September 9-12, 2013 including:

Coca-Cola, REI , Four Seasons Hotel & Resorts, Intel, Cisco, Motorola Solutions, SAP, PR Newswire, Kinvey, Lattice Engines, Neolane, Kelly Services, National Instruments, PTC, OpenView Venture Partners, MarketingProfs, Compendium Software and Edison Research.

Content Marketing World Speakers

Along with these rocking content marketing bands, um I mean, brands, we’ve also tapped into the talent of rock star speakers at Content Marketing World for their advice on that “one thing” that can help companies break into content marketing stardom. The roster of experts in this eBook reads like a Content Marketing Rockstar Hall of fame:

@JoePulizzi
@Robert_Rose
@Mildenhall
@JayBaer
@LeeOdden
@PaoloJR
@SarahSkerik
@BrennerMichael
@Copyblogger
@ScottAbel
@BernieBorges
@KevinrCain
@DougKessler
@MarketingBuddy
@alleecreative
@HeatherMeza
@MarketingProfs
@ChrisGoward
@cahidalgo
@Ardath421
@buyerpersona
@JChernov
@AmandaMaks
@EdHadley
@ToddWheatland
@merrymoler
@Robbiecurious
@TheSalesLion
@RohitBhargava
@webby2001
@TPLDrew
@ChrisBaggott
@editorthink
@PTCPardo
@Ahaval
@PamDidner

For your convenience, we created a Twitter list of the speakers participating in the eBook here as well as a Paper.li so you can stay up to date with the content marketing songs these folks are sharing and even a handy List.ly so you can vote for your favorite content marketing rock star.

The cool thing about this eBook and the event is that the people who participated in this eBook are just a sample of the speakers that you can learn from and meet at Content Marketing World.

There are 36 content marketing tips in all that cover the gamut of how to improve content marketing performance. From understanding your fans, to better storytelling to using external influences and life experiences for more creative and inspiring content ideas, this eBook delivers. Check it out:

If you would prefer to download the PDF, here’s the link: Content Marketing Rocks!

This is the second in a series of Content Marketing World conference eBooks produced by the team at TopRank Online Marketing. The 2012 edition, “Content Marketing Secrets” has attracted over 80,000 views on Slideshare and thousands of downloads. We hope to continue the tradition.

Be sure to read, share and connect with these content marketing rock stars’ tips and amp up your content marketing jams.

I look forward to seeing you in person at the Content Marketing World conference September 9-12, 2013!

Let’s Rock!

About Lee Odden

@LeeOdden is the CEO of TopRank Marketing and editor of TopRank's B2B Marketing Blog. Cited for his expertise by The Economist, Forbes and the Wall Street Journal, he's the author of the book Optimize and presents internationally on B2B marketing topics including content, search, social media and influencer marketing. When not at conferences, consulting, or working with his talented team, he's likely running, traveling or cooking up something new.

Comments

  1. Tom Webster says

    August 15, 2013 at 6:57 am

    Thanks for including me, Lee! Lots of great tips in this one.

    • Lee Odden says

      August 15, 2013 at 11:54 am

      Thank you for sharing your content marketing smarts Tom – see you in Sept 🙂

  2. helenlagares says

    August 15, 2013 at 7:39 am

    Can’t wait to read this! 🙂

  3. ehadley81 says

    August 15, 2013 at 7:59 am

    Thanks for including me, Lee! As a content marketer and a musician, this ebook makes me downright giddy!

    • Lee Odden says

      August 15, 2013 at 11:54 am

      Thank you for contributing Ed – giddy is good!

  4. Swapan Kumar says

    August 15, 2013 at 9:42 am

    Really a Nys Post!! Thanks for sharing a list of best content marketers. Good to see the tips as well.

  5. Sheetal Sharma says

    August 19, 2013 at 11:15 pm

    Informative and interesting post Lee, wish my name also features in this list at some point of time.

  6. Rick Noel, eBiz ROI, Inc. says

    August 22, 2013 at 6:23 am

    Excellent Content Marketing guru list Lee. To be the best, it helps to follow and learn from the best! Here is a list that I compiled that includes the twitter accounts you list and 30 more influential content marketers that you/your readers may find of value: https://twitter.com/eBizROI/lists/content-marketers Hopefully you don’t view this as spam, just trying to add value on this topic 🙂

  7. Blitzchris.com says

    September 9, 2013 at 4:02 am

    This post is great content by itself Lee! 🙂 Greetings from Amsterdam from a Twin Cities fan (especially St. Louis Park…)

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