Happy 12th Birthday to TopRank Marketing’s Online Marketing Blog!
In Malcom Gladwell’s book, Outliers: The Story of Success, he mentions the “10,000-Hour Rule”, which describes the key to achieving world class expertise in any skill as a matter of practicing for a total of 10,000 hours or so.
By many definitions, this humble marketing blog has involved many more than 10,000 hours of practice. While we’ve achieved many milestones from being the only blog ranked the #1 content marketing blog three times by CMI to helping our boutique digital marketing agency reach a worldwide audience, it continues to be a work in progress.
There are multiple dimensions for evaluating a blog’s impact. Here is some statistical trivia about TopRank’s Marketing Blog (thanks to BuzzSumo) representing some of this “practice makes expert” effort.